Without keyword research tools, it would be like throwing darts in a dark room when it comes to discovering the perfect keywords to add into your blog or online shop content to help it rise in search engine results pages (SERPs). You'd strike the target every now and then, but the most of your darts would fall on the floor.
Multiple techniques are made possible by keyword research tools. Search term ideas, how many people are searching for a certain phrase on the internet and the level of competition you face to rank for it can all be found using these tools.
You'd be surprised at how many wonderful free tools there are to help you acquire important data for marketing and search engine optimization. We've rounded together 12 free keyword research tools for you to try out.
Google and other search engines are able to use these strong keyword generators. Others give e-commerce websites like eBay, Etsy, and Amazon with tailored data. Search volume and competitiveness for your chosen phrases are included in some of these tools' more extensive features.
Listed below are details of each free keyword research tool's capabilities, as well as its advantages and disadvantages. The following equipment is discussed:
A search engine
Sheeter is a term that is commonly used to describe this
Key Word Research Tool by Ahrefs
You can find keywords using SEMrush's Keyword Magic Tool.
Keyword Research Tool by Moz
Dominator of the Keyword Toolbox
a look at Google's historical trends
a tool to help you come up with blog post ideas
Using a keyword generator might help you zero in on the information that your prospective consumers are most interested in learning about your business. They use search engines and question-and-answer databases to uncover fresh blog subjects and keyword suggestions..
A search engine
The Keyword Surfer extension for Google Chrome is a more recent addition. This setting allows results to be shown on the right side of your search results page whenever you type a phrase.
Keyword Surfer provides the following information:
Ideas for keywords and their weight
a search term's average cost per click
For the search phrase, you entered the most popular pages.
Visits to the top ten most popular websites for that phrase
Using your computer browser, you may have instant access to keyword research findings. There may be some glitches to sort out since this is a brand new product. Plugin data may not always match that provided by other Google search tools. In any case, it's a quick and simple approach to acquire inspiration for new articles and posts.
AnswerThePublic is an excellent resource for gaining a comprehensive understanding of public search behavior. It shows the most frequently asked questions on the subject after you've entered your search term(s). The answers to all of the who, what, where, when, and why questions are shown graphically.
It's a great method to come up with new keyword ideas and determine what your prospective clients are really interested in learning about your product or service. You have the option of downloading the data in two different formats: a graph or a list.
With a daily restriction of three free searches, you'll have to be more careful about what you look for.
To quickly come up with an extensive list of keywords, Keyword Sheeter is the best option. If you want to export your list, you may do so for free.
It's an easy-to-use tool for coming up with blog post ideas. There are no search volume or ranking statistics included in the free features of Keyword Sheeter.
Use Keyworddit to search Reddit for relevant terms. A particular subreddit with at least 10,000 subscribers must be entered and a time period must be specified. With search volumes of 500, the program scans through titles and comments to extract keywords.
The relevancy of the results may vary depending on the responses given inside each subreddit. High relevance may be specified, however it slows down the tool.
If you're already using other keyword research tools, Keyworddit might be an intriguing supplement. One of the most popular places on the internet for individuals to discuss niche interests is Reddit. Some blog topics and keyword phrases that other search tools can miss.
QuestionDB is a great resource for coming up with blog post ideas. Question and answer websites such as Reddit and Quora are consulted to find out what people are asking about your keywords.
It is possible to do an infinite number of searches using the tool's free edition without creating an account. With a simple click, you may save your findings to your computer.
Whether or not you want to show the question's original source is up to you. This gives you a chance to see how other people are phrasing their queries. The answers are also available for review. In addition to the queries, QuestionDB shows relevant topics.
You can only get 50 results for each search on the free account.
Some of the paid-for premium websites provide free features with a time restriction. For a restricted amount of searches or a limited number of features, you receive the same amazing service as the premium services. Even so, they're excellent keyword research tools that are completely free.
It's one of the free tools supplied by Ahrefs, a prominent commercial service, and it generates keywords. Using its database of more than 8 billion keywords collected from more than 170 countries, it returns the top 100 keyword suggestions relevant to your search.
The Keyword Generator shows the following information for each keyword phrase:
The number of people searching for a certain term
How tricky are these keywords?
When this result was most recently updated
What you're looking for is a collection of similar queries.
Using this keyword research tool, you may uncover long-tail keywords, target less competitive terms, and isolate your search using a certain area or search engine.
You may obtain a list of your findings and then export your data. Ahrefs offers free tools for Bing, YouTube, and Amazon in addition to the Keyword Generator, which uses data from Google's search engine.
Ahrefs offers their free SERP service on a separate page, although other freemium providers incorporate the SERP results in the keyword search tool.
Using Ahrefs Keyword Generator, you may do infinite keyword searches without registering for an account. This tool, however, does not enable you to save your findings. It's also free, but since you don't have an account, you have to authenticate your identity with each new search.
In addition to the free Semrush Keyword Magic Tool, the SEO powerhouse offers a number of other free products. Create an account and choose Skip Trial to have access to their free tools. If you'd like, you may upgrade to the premium service at any time.
There are more than 20 billion keywords in the Keyword Magic Tool, which is made up of terms from more than 120 different databases.
Included in free reports are:
Search volume on a monthly basis
The density of rivalry (competition among paid advertisers)
How tough it would be to rank in Google's top 20 for a certain keyword
The Keyword Magic Tool also includes several useful sorting and arranging options.. As a search tool, it lets you organize keywords into topic-specific subgroups and use clever filters to restrict or broaden the search. Keywords with similar wording may be viewed by subject and semantically related keywords.
Semrush's free account has a daily restriction of 10 searches across all of its related features.
With Ubersuggest's free edition, you have access to a variety of information. The search volume, SEO difficulty, paid difficulty, and CPC are all shown when you input a search query.
The quantity of backlinks you would need to rank on the first page of Google for that search phrase is shown immediately underneath that display.
As you go down the page, you'll see lists of potential keywords and suggestions for page content.
There is a link to similar blogs on the page content ideas list. It's easy to tell how many people are reading and sharing each item with a single look. Most of your data reports may be exported to CSV for storage and sorting. You can simply view statistics on the SERP using Ubersuggest's Chrome addon.
There is a restriction on the number of searches you may do on a single website each day with the free version.
Moz Keyword Explorer is a visually appealing and well-organized keyword research tool. Organic difficulty, organic click-through rate (CTR), and a priority score are all available for each search query.
When a searcher types in a phrase and then clicks on one of the results, this is what's known as the organic CTR. With the priority score, you can see in a single number how probable it is that you will rank for a certain search term.
When using the Keyword Explorer, you may get a large list of keyword ideas for each phrase, along with their monthly search volume and relevance.
With the free search results, you'll obtain a list of 10 high-ranking websites for your search term. Title, URL, page authority, domain authority, number of backlinks to the page, and number of backlinks to the parent domain are all shown. Downloading findings into a spreadsheet is simple.
The service provided by Moz is fantastic. However, the free account has a restriction of 10 inquiries every month, which might be a problem for some.
E-commerce, online vendors, and multichannel marketers may all benefit from keyword research tools.
Google and other major search engines are the primary focus of most keyword tools. YouTube, Amazon, eBay, and Etsy, on the other hand, have their own algorithms.
Keyword Tool Dominator and Soovle can assist e-commerce shops and sellers that want to go farther than just ranking well on Google and other search engines.
When it comes to multi-channel marketing, Soovle is an excellent choice. Use it to search for popular terms on Amazon, Wikipedia, YouTube and eBay, among others.
When it comes to searching for keywords, Soovle is a great resource. Auto-generated sentences let you extend your thoughts as you put in your goal keywords.
Unlimited searches are included in Soovle's free plan. In addition, it does not use data like keyword difficulty or search traffic in its idea generator.
Dominator of the Keyword Toolbox
The Keyword Tool Dominator lets you keep up with the latest search trends. Google, YouTube, Amazon, Walmart, Bing, Etsy, and eBay's autocomplete databases are brought to you to help you find the most relevant keywords and search queries.
To those who wish to rank on more than just Google or the other search engines, it is an excellent resource.
Fast and simple to use, however the free version only allows you to do two searches a day. You'll need to buy a subscription to have access to more inquiries.
Over a period of time, how often a certain keyword is used
There are instances when you want to know whether a subject is a long-standing trend or merely fad. Google Trends is a great and unique tool in this situation.
If you're curious about what others are searching for, Google Trends is a great place to start.
On the homepage, when you type in a search term, Google will automatically populate the results. If you'd like to view results via YouTube, you may do so on the results page. Google Shopping, Images, and News trends are also included.
The use of Google Trends may be beneficial for:
Understanding what's hot at the moment
isolated prominent themes or subtopics within an industry
Identifying local search patterns
Identifying keywords that are gaining in popularity among your target audience.
When a topic's popularity is graphed over a period of time
Inquiring about the most popular topics
In order to find keywords that are gaining in popularity and avoid those that are losing steam, Google Trends is an excellent resource. Neither monthly search volume nor competitiveness for each keyword phrase are provided.
Paying for services
You don't have to rely only on free keyword research tools. Paid tools are available if your company is growing or if you'd want to try something new. In addition to the free tools mentioned, subscription-based programs may accomplish the following:
More keyword data should be made available to users.
Increase the amount of keyword research you can do.
Feature SEO tools that are specific to a certain place.
Use rank trackers to monitor your website's performance on search engine results pages (SERPs) for certain keywords.
Make the interfaces more user-friendly
Conduct all of your keyword research in an one location.
Pay-per-click marketing may also benefit from these resources if you want to learn more about search engine marketing. (Google Keyword Planner, a free tool for paid marketing, provides statistics on Google's biddable keywords.)
Making decisions based on information
There is a lot of work that goes into creating each page of your website, whether it's a blog or an e-commerce site. The greatest keyword research tools for your organization can guarantee that your efforts will pay off.
Toss darts in the dark, but don't expect them to land where you want them to. These 12 free keyword research tools have all the information you need to make smart content planning choices.
They know what they want and need. Is it the case with you?