After spending money on a website and SEO services, the last thing that company owners want is for their website to not show up in Google search results. Isn't it like living in a bad dream? There might be a variety of factors at play. You can get to the bottom of the problem with the aid of an expert SEO company in Dubai. The following are five possible explanations for why Google has not yet indexed your website.
Even if your website is error-free, you must persuade Google that it is worthy of being ranked in its results. Rankings are affected by a variety of factors, one of which is the number of links pointing to your website. An orphan page is one that does not have a single link to any other page on the site.
Don't let it happen to you. If the link is broken or unavailable, double-check it. Having a huge number of backlinks isn't required either. Verify that all of the links are original and of excellent quality, and that they operate correctly.
Now is the perfect moment to reevaluate your keyword selection strategy. Competition for highly sought-after phrases, particularly when competing against bigger organizations, might leave your company trailing behind. Instead, concentrate on keyword phrases with three or more words in the long-tail.
There are fewer searches each month for long-tail keywords, but the competition is lower, so you have a higher chance of ranking well.
Duplicate content occurs when the same or similar online pages appear on multiple URLs. Due to their large size, these pages will not be indexed by Google. As a consequence, search engines will index the canonical page.
Avoiding duplicating content on certain websites is made possible via the canonical tag. There are a number of ways in which duplicate content may harm your website, therefore it is best to prevent it at all costs. Google knows which URL to show when the canonical tag is specified during a search.
Google is unlikely to have discovered your website if you just completed it and made it live a day ago. A new website's indexing time in Google should not exceed two weeks. A lengthy indexing procedure is possible. Depending on how long it takes, this might take many weeks. Indexing may take months, according to anecdotal evidence, however other persons claim to get indexed rapidly. Before rerunning the test on a site that is just a few days old, let it to settle in for a week or two. If you're still not listed, you may ask Google to index your site for you if necessary.
If your website has been penalized by Google, your site may not show in the search results. Your "why doesn't my website show up on Google" query may be answered if your site isn't new and has a sufficient robots.txt file in place. It's possible that your site may be dropped from search results for good if it doesn't meet Google's quality standards.
The lack of a domain name is the first barrier to your site being indexed by Google. Using the improper URL for the content, or if it's not properly set up on WordPress, might be to blame.
There are a few simple remedies you may try if this is occurring to you.
When someone types in an IP address instead of a domain name, your website may be forwarded to one that begins with "https://XXX.XXX...".
Adding 301 redirects from WWW versions of sites back to their respective domains may help address this problem. In the case when someone searches for [yoursitehere], we want them to be sent to your actual domain name instead of this one.
It's essential to have a domain name for your website. This is a must-have if you want to rank well on Google.
There is no mobile-friendly version of your site.
Since Google adopted Mobile-First indexing, having a mobile-friendly website is essential to getting your site crawled.
If your website's content isn't optimised for smartphones and tablets, you'll lose both visitors and search engine rankings.
Incorporating flexible design elements like fluid grids and CSS Media Queries may go a long way toward ensuring that consumers can easily navigate to the content they're looking for on their mobile devices.
Using Google's Mobile-Friendly Testing Tool is the first step you should take to address this problem.
Your site has to be mobile-friendly if you don't obtain a "passed reading" result.
Your coding is too complicated for Google to understand.
Using Google's Mobile-Friendly Testing Tool, you can determine whether or not your site is really mobile-friendly if this is an issue for you (and make any fixes that might need to be made).
Many resources are available if your website isn't up to their requirements yet, and they cover all sorts of design eccentricities that might arise when developing a responsive webpage.
4. Your website takes a long time to load.
Sites that take a long time to load are less likely to appear at the top of Google's search results. It's possible that a number of things are causing your site to load slowly.
Maybe the problem is with the amount of material on the website or a server that doesn't have the capacity to handle it.
When it comes to optimising a website's performance, I like to use Google Page Speed Insights, one of the best tools I've come across in recent years. There are five performance best practises (which are essential for fast-loading websites) that the tool examines your webpage against and gives you recommendations on how to enhance each component of your site.
Use webpagetest.org as a testing tool as well. Make sure your website loads quickly by using this tool. It will also help you to discover exactly what is giving you problems on your website. Using their waterfall, you'll be able to see problems with page performance before they become major difficulties.
See whether you can speed up your site by using Google's Page Speed insights once again. For example, a new hosting plan with additional resources (pure dedicated servers are considerably preferable than shared ones) or employing a CDN service that will deliver static material from its cache in several places across the globe may be worth investigating.
Ideally, your page speed should be at least 70. A score of 100 or above is considered optimal.
SEJ's booklet on Core Web Vitals may help answer any questions you have about page speed.
In order to rank well on Google, you must have a lot of well-written content on your website. There's a good chance you won't even crack the top 50 if your site's content isn't up to the standards of your competitors.
In our opinion, material with fewer than 1,000 words does not perform as well as content with more than 1,000 words.
Exactly what do we do here? We're not, at all. How important is the length of a post? Not the answer you're looking for?
Ensuring your material is well-written is critical when deciding what to do in the context of the competition.
Your website's material must be high-quality and educational. In order for it to stand out from other sites in the same area, it must be able to answer queries or deliver information in a unique way.
You may expect Google to identify a higher quality site if it doesn't match those requirements.
There are a number of reasons why your website may not be ranked well in the Google search results for certain keywords, including thin pages when there really should be more than 100 words per page!
It's not easy for visitors to use your site.
Good SEO requires a site that is both user-friendly and visually appealing. Your website will appear higher in search results if your visitors don't become discouraged or angry while trying to discover what they're searching for on your site.
If a page is taking too long to load, is difficult to use, or has too many distractions, Google doesn't want consumers to spend too much time there (like ads above the fold).
It's possible that your content isn't ranking highly with Google because you just have one product listed per category, instead of several. All connected postings should link back to other relevant articles and sites on the subject, not just the ones that appear in the post itself.
You should find out whether your blog has a following or not. Is your material enthralling your readers? As a result, it is possible that Google has ceased indexing your site.
You can have an issue with the way other sites connect back to a single product if someone links straight to the product page instead of utilising keywords like "buy," "purchase," etc.
In order to make it easier for customers to make purchases, ensure that all goods displayed on category pages are likewise included in each relevant sub-category.
A Redirect Loop Is Involved.
One of the most common issues that inhibits indexing is the use of redirect loops. The most frequent source of these is misspelt words, which may be easily corrected as follows:
The page that is triggering the redirect loop may be found there. Look for "Redirect 301" in an HTML source on this page or in an.htaccess file to determine which page it's attempting to redirect visitors from. As a last step, make sure that you fix any 302 redirects and change them to 301.
Find all files containing "redirect" with "find" in Windows Explorer (or Command + F if you're on a Mac).
Use the following redirection code once you've fixed any mistakes to avoid having a duplicate URL address link back to itself:
The Google Search Console doesn't always provide status codes like 404s. Error codes may be found using an external crawler such as Screaming Frog.
On-site crawling and resubmission to indexing may be done using Google Search Console. Check back in with Google Search Console in a week or so to see if any fresh warnings have been sent.
Google does not have the resources to update its indexes on a daily basis, but they strive to do so every few hours, so even if you know your material has been updated, it may not appear immediately. Wait a little longer! It's expected to be indexed shortly.
Googlebot Can't Crawl Your Site Due to Plugins You're Using
A robots.txt plugin is one such example. Googlebot will be unable to crawl your site if you use this plugin to noindex your robots.txt file.
You must create a robots file and follow these instructions:
This should be made public so that search engine crawlers may access it without any limitations when it's created.
Robots.txt should be free of the following lines:
User-agent: * Allow/Refrain
The forward slash indicates that the robots.txt file is preventing access to any pages in the site's root directory. Ideally, you'd want your robots.txt file to look something like this:
Disallow: This tells crawlers that they may access any page on your site (assuming no pages have been designated as noindexed) without restriction since the disallow line is blank.
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